In the post COVID-19 world, digital and knowledge based economy has taken a lead role.
While maintaining social distancing and limiting outside gatherings will now be the new norm in the COVID-19 world, it is time Sri Lanka steps up to educate and train its citizens, especially the youth sector.
As you all know, last month as Sri Lanka opened its capital for economic activities after being shut for over 2 months, it was and still is a struggle for many businesses to resume normal services due to a blow to the local and global economy. As people overcome their financial losses and now adjust to new demands in the domestic and international market, the Sri Lanka Institute of Marketing under the guidance of the Honorable Prime Minister’s Office lat month launched the ‘Restart Sri Lanka’ project to help businesses move forward in the post COVID world as well as offer them advice and guidance.
While this project has and is still changing the lives of many, the Education Ministry together with the Sri Lanka Institute of Marketing have gone a step further by providing free scholarships worth Rs.70 million to over 9000 students under the Restart Sri Lanka initiative.
The scholarships will be handed over to students who obtained A9 results at the 2019 GCE O/Level examinations and this scholarship will enable students to obtain a professional certificate in marketing. The selection process will be transparent and there will be no political and undue interference in handing out the scholarships. It will be handed out to those deserving from any background.
Taking into consideration that we live in a post COVID-19 world, the entire course for the scholarship will be provided online with the sole objective of empowering our local youth with innovation, marketing and entrepreneurship to move further toward a knowledge based economy.
The world is soon leading towards an information age and technology is the driving force behind it. The SLPP government, under the strong leadership of President Gotabaya Rajapaksa and Prime Minister Mahinda Rajapaksa will do everything possible to study the current trends and bring in new opportunities so that Sri Lanka will be a driving force in information technology and knowledge in the region.
Sri Lanka already enjoys a high literacy rate and our youth have the talent in competing and providing to global demands. It is time the government provides equal opportunity for all its citizens, from all parts of the country irrespective of their financial backgrounds and hunts out new talent who will take drive this country’s economy forward.
Sri Lanka has a long way to go in its journey but I can assure you we are now on the right path. Take care and stay safe.